Although Google couldn’t create a buzz for its Pixel phones in India, it managed to get strong sales in the premium segment. As per the initial reports, Google’s Pixel phones captured a 10% share of the premium smartphone segment in India.
This premium segment is for the smartphones priced higher than Rs. 30000. In he absence of Galaxy Note 7, Pixel became a considerable product for those who wanted to own an Android phone. Galaxy S7 and S7 Edge was the strong competitor but Samsung’s recent Note 7 controversy also hurt the sales of these two S series smartphones. Still, Samsung managed to be second largest in this segment.
Also see 7 Things you must know about Google Pixel Smartphones
Google has shipped 33000 units of Pixel phones in October and became the 3rd largest smartphone in the premium segment.
Apple was the most popular in this segment with 66% of share. Apple also saw the demand for older iPhone models and this helped it to get more customers than rivals. Samsung Galaxy S7 and S7 Edge also saw a good number of sales and helped Samsung to capture 23% of market share in the premium segment.
Google is promoting Pixel phones as “first made-by-Google phone”. The company was offering no-cost EMIs starting Rs 3,167 for all online and offline purchases. HDFC credit card holders can also avail Rs. 7000 cashback.
Also see: 3 reasons why you should not think about buying Pixel Phones
Flipkart is also offering exchange program on Flipkart. So, you can get the extra discount if you exchange with old smartphones.
Pixel phones are good but the only disappointments are OIS in camera and non-water resistant build. Still, the performance of the phone is good. The camera of the phone got good reviews from most of the reviewers.
