Microsoft rebranded Xbox Music to Groove Music almost two years ago. After the rebranding, the company tried to compete with Spotify, Apple Music, and other music streaming services but failed.
Now the company has given up and announce its retirement on December 31. Microsoft will stop selling Groove Music passes soon and customers will be refunded after the specified date.
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Microsoft has also made it easier for its users to move on Spotify. For this, the company has partnered with Spotify. Users can move their playlists and songs to Spotify to keep enjoying it on new music streaming service.
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Spotify is bigger than Groove Music and offers larger portfolio, users will have no problem in switching to this new service.
Microsoft confirmed that the app will be available and users will be able to use it for listening to music from local drive or OneDrive. But the ability to streaming music will not be available after December 31st.
Groove Music pass Subscription costs $9.99 but it never offered anything special to attract users already using Spotify or Apple Music. It was good without anything to attract new users. People who are already comfortable on other music services had no reason to try it.
Are you an existing Groove Music service users? If yes, let us know what are you feeling after this announcement? Are you happy to switch over Spotify? Let us know it in the comments below.