Xiaomi’s sub-brand POCO has announced that its official website po.co will not be available after December 31, 2024. The company will move all product listings from po.co to Mi.com.
Starting January 1, 2025, visiting https://www.po.co/ will reinfect to https://www.mi.com/.
There will be no change in the experience. If you ever purchase products from POCO’s website, you will continue to receive after-sales services from Xiaomi’s support channels..
While the website is closing, the POCO brand itself is not disappearing. It will continue to exist under Xiaomi’s umbrella and will keep doing business as it used to do.
The decision to shut down POCO’s global website could be due to a strategic shift within the parent company, Xiaomi. It could streamline their online presence and provide a unified customer experience.
In India, POCO has a separate website poco.in. There is no information about POCO India’s website. I assume the company has no plans to shut down POCO.in.
