EA is rebranding the FIFA franchise as EA Sports FC
Electronic Arts will stop using ‘FIFA’ name for its soccer games nearly after 30 years of using it. The gaming giant is ending its partnership with world football’s official governing body. FIFA 23 will be the last EA game to use the branding and the game is scheduled to arrive later this year. Starting in 2023, the game will use the name “EA Sports FC” for its soccer games. The company will release more details about the revamp in July 2023.
“We’re thankful for our many years of great partnership with FIFA,” EA CEO Andrew Wilson said in a statement. “The future of global football is very bright, and fandom around the world has never been stronger. We have an incredible opportunity to put EA Sports FC at the heart of the sport, and to bring even more innovative and authentic experiences to the growing football audience.”
The company promises that the experience of the game will not change. Everything you love about the FIFA franchise will now be part of EA Sports FC. You will get the same experiences, modes, leagues, tournaments, clubs, and athletes. The game will feature the same Ultimate Team, Career Mode, Pro Clubs, and VOLTA Football modes. EA already has licenses to more than 19,000+ players, 700+ teams, 100+ stadiums, and 30 leagues. These things will be used in EA SPORTS FC to keep your gaming experience up to the mark.
EA Sports released the first FIFA game back in 1993 and the game franchise became really popular. FIFA is also known as one of the best-selling franchises of all time.
As per reports, FIFA has been considering widening the scope of its gaming offerings. So, it was talking to other developers to bring games in collaboration. FIFA already makes a huge sum per year through its licensing agreement with EA. It was also asking to raise this fee. So, the end of the partnership isn’t too surprising.