Amazon launches Global Selling program for Indian manufacturers; takes Make in India to next level
Amazon India is extending two of its products – Selling on Amazon (SOA) and Fulfillment By Amazon (FBA) to Indian businesses of all sizes and scale from across the country to go Global. In this program sellers will be able to showcase their “Made in India” products, to millions of gloabl customers with listing on Amazon.com and Amazon.co.uk.
Amazon is starting this program with few specific categories including apparel, home furnishing, books,jewelry, collectibles, sporting goods, handbags, shoes and health & beauty products categories. Sellers can export their products in global market under these categories. Good thing is that there is no product listing fees and no upfront costs of creating website or adding payment gateways. So, this is really a big opportunity for sellers in India. They have to store their products in Amazon warehouse. Amazon will be responsible for the delivery of the products.
Chad Goelzer, Director Global Sales for Amazon said, “Amazon today offers businesses unprecedented reach to customers around the globe. No longer are they bound by geography with access to Amazon’s over 270 million active customers worldwide. In fact, sellers on Amazon from more than 100 different countries around the world have fulfilled orders to customers in 185 countries utilizing our FBA service. Our Global Selling Program in India is designed to assist Indian manufacturers & businesses to grow their business by leveraging Amazon’s state-of-the-art technology, world class logistics infrastructure and customer service expertise.”
Amazon’s global selling team will also assist sellers in improving their visibility in International market. So, sellers will be able to understand the selling pattern in global market and improve the sale.