acquires online grocery marketplace for $10 million

BestAtLowest is all set to foray in grocery market. It has acquired, Delhi based online grocery shopping marketplace for $10 million.

As a part of the deal, team including co-founders Ankit Jain and Amit Nigam will join will operate as a part of and will expand its search capabilities. is also working on its upcoming portal This portal is expected to come later this year. At this time, it is redirecting to

BestAtLowest was founded in 2013 by Ankit Nigam and Amit Nigam. It claims to list up to 7,000 products across all categories. It claims to deliver products deliver products within 4-6 hours in Delhi NCR region.

With this acquisition, will now compete in online grocery segment which is going to become very competitive in next few months. Flipkart, Snapdeal, Amazon, Paytm, Ola and many others are gearing up to jump in this segment. LocalBanya, Grofers, and PepperTap are already growing fast by raising good funds from investors.