Spotify finally launched in India



Spotify, a popular music streaming service, has finally found its way to the Indian market. The app is now available to download on Google Play Store and Apple App Store along with Windows 10 and Mac App stores.

The music streaming service offers a wide range of catalog from Indian and International artists. For the Indian market, the company is focusing on regional content including Hindi music along with Punjabi, Tamil, and Telugu. The company also claims that it will be using AI for offering personalized playlists based on a person’s music taste.

Spotify has introduced a premium model that is ad-supported but one cannot download the songs. Free users can still get access to the entire library of music on Spotify. But premium users will get high-quality audio streaming, no ads to interrupt, an option to download songs and playlist for offline listening.

Users can initially opt or 30-day trial and then choose for daily, weekly, monthly, quarterly, half-yearly and yearly subscription plans.

Here are the subscription plans.

  • Rs. 13 per day
  • Rs. 39 for seven days
  • Rs. 129 for one month
  • Rs. 389 for three months
  • Rs. 719 for six months
  • Rs. 1,189 per year

Students can avail 50% discount on all plans.

Spotify will directly compete against Gaana, Saavn, Wynk, and Amazon Prime Music. Gaana is the most popular player that costs Rs 99 for one month, Rs 199 for 3 months, Rs 249 for 6 months and Rs 499 for one year. So, it is much cheaper. But Spotify’s international content is really good and people who are interested in listening to international singers.