Call of Duty: Black Ops 7 has finally launched on PC, PS5, and Xbox Series X/S. Players who pre-loaded the game have already jumped in. But instead of just talking about the campaign or multiplayer, many players are highlighting something else. The game is filled with AI-generated assets, and fans are unhappy.
This is not the first time Activision has used AI in Call of Duty. The company did the same in Modern Warfare 3 (2023) and Black Ops 6 (2024). Both games received strong criticism for it. Now Black Ops 7 has repeated the same pattern, and this time, players feel the issue is even bigger.
A user named Kumesicles on X shared an image showing calling card rewards. All of them appear to be AI-generated. The post quickly attracted attention and started a wave of complaints. But the calling cards are not the only example. Players have spotted AI assets in the campaign and even in prestige icons. These are things players spend hours grinding for, so seeing AI-created designs has frustrated many fans.
Steam reviews also reflect this anger. Many players are calling the assets “AI slop” and pointing out other issues. The campaign cannot be paused. The game is always online. If a player goes AFK, the game kicks them out of the mission and forces a restart. These problems add to the overall disappointment.
Cosmetic items have always been a key part of the Call of Duty experience. Players enjoy unlocking cool calling cards, emblems, and profile items. In the past, artists carefully designed these rewards. They felt special and worth grinding for. Now players feel they are receiving lower-quality content, even though they are paying the same or more than before.
This situation has raised a simple question: What are players paying for now? Call of Duty has been a massive franchise for years, and fans expect a certain level of polish. But Activision seems to be cutting corners, especially in the small details that used to give the game personality.
