Acer has announced its partnership with Dixon Technologies to manufacture laptops in India under ‘Make in India’ initiative. The manufacturing facility is situated in Noida and was inaugurated yesterday by Mr Saurabh Gaur, Jt Secretary Ministry of Electronics and Information Technology.
Acer claims that it will use this facility to produce up to 500,000 laptops annually. The company will provide Dixon with the know-how and processes for manufacturing high-tech laptops. Acer believes that this initiative will boost electronic manufacturing ecosystem in the country and will also create employment opportunities. Acer currently manufactures some of the products in its Puducherry facility.
Harish Kohli, President and Managing Director, Acer India, said, “We are excited about our partnership with Dixon Technologies (India) who is the largest home-grown design-focused and solutions company engaged in manufacturing products for diverse consumer products. With our global manufacturing prowess perfected over 44 years and our strong processes, we are proud to be a catalyst in the manufacturing-led growth story for PCs in India. Acer will manufacture multiple laptops catering to segments from value to mainstream including education segment with Acer global manufacturing practices and guidance. The opening of this facility is a testament to our commitment to Government of India’s flagship ‘Make in India’ & ‘Atmanirbhar Bharat’ initiative.“
Dixon Technologies is an Indian company that basically acts as contract manufacturer that makes smartphones, TVs, washing machines, light bulbs and CCTV cameras. This will be the first time the company will be manufacturing laptops. Dixon Technologies already serves some big brands like Motorola, Philips, Syska, Samsung, Panasonic.
Sunil Vachani, Executive Chairman, Dixon Technologies, said, “Acer India is the leading PC brand in India and one of the globally leading companies. We are excited to enter this category and manufacture laptops in India. Acer India established a strong and trusted foothold worldwide thanks to its advanced technology. We are sure that with their vision and rigorous industry-leading processes, combined with our expertise in manufacturing, we will be able to bring a range of Acer laptops to the customers.”
After Indian government announced production linked incentive scheme to boost manufacturing in India, several brands have come forward to start manufacturing in India.
