Telecom operator Idea Cellular has launched a self branded Android smartphone in India. It is dubbed as Idea Ultra. It features a 5 inch display and quad core processor. It is priced at Rs. 10,500.
Idea Ultra is powered by a 1.2 GHz quad core processor and runs on Android 4.1.2 Jelly Bean. It features a 5 inch display with 480 x 854 pixels resolution. It comes with 8 megapixel rear camera and VGA front camera. It is dual SIM smartphone with dual standby. It is packed with 512 MB RAM and 4 GB internal storage. Internal storage is also expandable up to 32 GB via microSD card. Idea Ultra comes with 3G, Wi-Fi 802.11 b/g/n, Bluetooth and GPS connectivity. It is packed with 2000 mAh battery.
“The true potential of mobile broadband can be unleashed only with the development of the entire ecosystem. Keeping this in mind, Idea has been actively focused at offering affordable 3G smartphones with high-end features, in addition to rapidly growing 3G network and product portfolio, to ensure that Idea users enjoy the best 3G experience. We are now encouraged to venture into the 12.7cm (5”) category Smartphone with ULTRA, which is targeted at the evolving and experimental, young Indian consumers, for whom the smartphone is increasingly becoming an integral part of their lives,” said Sashi Shankar, Chief Marketing Officer, Idea Cellular.
Idea Ultra Specifications
- Dual SIM (GSM + GSM) with Dual Standby
- 5-inch IPS display with 480 x 854 pixels resolution and 196 ppi
- 1.2 GHz quad-core processor
- Android 4.1.2 (Jelly Bean) OS
- 8MP auto focus camera with LED flash, VGA front camera
- 512MB RAM
- 4GB internal memory (1.9 GB user memory), 32GB expandable memory with MicroSD
- 3G, Wi-Fi 802.11 b/g/n, Bluetooth, GPS
- 3.5mm audio jack, FM Radio
- 2000 mAh battery
Idea Ultra comes in only white color. Idea users will also get 3GB 3G Internet & Free Idea TV for 3 months with Ultra pack of price around Rs. 259- Rs. 261 (Depending on telecom circle).